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The Great Marketing Conundrum:

6 Reasons to Utilize Visual Aids in your Practice and Why they will Boost your Case Acceptance.

Most people are visual learners and it’s no secret that visual aids are an important tool in any educational environment; and your practice is no different! Teachers will often use visual aids to help illustrate a complex idea or to help visualize a point. As practitioners, it is your job to help educate your patients on many aspects of their oral health- but did you know that using visual aids can help increase your case acceptance across the board? 

Here’s 6 Reasons WRecommend Implementing Visual Aids in your Daily Practice Flow. 


Using great visuals will save you time! Pictures and other visual aid objects often help people understand a point or concept faster– saving you the extra time it would take to explain further details!


Have you ever seen a patients eyes glaze over when your explaining treatment in detail? Well, no more! Using good aids will help keep your patient’s attention. Not only are they often interactive (i.e., something they can grab, touch, see) but it will help you not sound like the college professor whose lectures seem to last hours.


We already know that our brains process visuals much quicker than text. So, when we use visual aids to help interpret what we’re trying to explain we’ve just helped the patient get a clear picture of what that looks like; rather than them taking time to process what you’re saying then coming up with their own “picture”.


Have you ever left a meeting or gotten off a call and you remember some things but not all? Do you take notes during a meeting to help you remember? Well, presentation visuals can help your patients remember what you are reviewing with them! This is especially imperative when those patients need to go home and reiterate that information to a spouse or partner. Research shows that a combination of both visual aids and verbiage increases the chance of that information making it to someone’s long term memory.


The ultimate goal of your treatment consults is to get the patient to do something right?! I.e start treatment with your officeTo inspire people to act and commit they must remember, and they must care. If your patient wasn’t paying attention, seemed confused, the content didn’t resonate with them or they forgot what you said, do you think they will be able to start treatment? Visual aids give people something to resonate with. This is an important step to treatment acceptance.


Visual aids will help you too! Most of the time they can act as bullet points for our own speech; giving you the cues you need to flow from one point to the next. Visual aids can help keep you on track rather than rolling off into a tangent. They will also help you keep a clear and concise point.

SO, what visual aids should you use? We have several recommendations for you!

Visual Aids to Keep in your Exam/Consult Room

  • Before/after airway models 
  • Photos- showcase your own before and after’s 
  • Videos- Do you have a TVDon’t be afraid to have your patients watch a short video (Right to grow, Matthew Walker, etc) 
  • Banners- Do you have your roll up banners nearby? Use that as a talking point. 
  • Slides from the PEM – Don’t hesitate to print off and laminate any key slides! We recommend the slide showing craniofacial growth and the tree of symptoms.

What to Have in your Office

  • Don’t forget we have a looping video you can use and play in your waiting room! This eye catching and informative video is a great way to plant the seed about airway! 
  • Banners: By now we know how important visual aids are. Place your banners in the areas of your office with the most foot traffic.

What to Send Home:

We highly recommend using new patient folders. This way your patients have something to take home and reflect on. Plus, if they have to relay this information or treatment to a spouse/ partner they now have visual aids to do so effectively.

Here’s what we recommend putting in your new patient folders!

For Adults: 

  • Sleep questionnaire 
  • ADA sleep-related breathing disorder statement (found in Myabsorb under resources, scroll down and it’s the top article) 
  • Epworth (if billing medical) 
  • Vivos brochure 
  • Doctor or treatment coordinator’s business card  
  • PEM flash drive, QR code to PEM  
  • Home Sleep Test instructions  
  • Any additional articles you want to add to the folder that can relate to the patient’s condition. 

For Children: 

  • Sleep questionnaire 
  • ADA sleep-related breathing disorder statement (found in Myabsorb under resources, scroll down and it’s the top article) 
  • Home observation sheet 
  • Vivos brochure 
  • Doctor or treatment coordinator’s business card 
  • PEM flash drive, QR code to PEM  
  • Home Sleep Test instructions 
  • Articles – Risks of sleep-disordered breathing in Children
Product VivoScore


Put a Ring on It!

Ask your practice advisor how the VivoScore can help you screen more patients in your office. Ask them about the 10 Day Trial and if it is right for you.

All VivoScore rings purchased between now and June 1, 2021 will be exempt from the $700 fee. If you have been thinking about ordering these rings, don’t wait any longer.

Take a look at what our training services include:

One-on-one training live with one of our team members at any time. You can schedule multiple sessions with us. As many as you need. Please note we are happy to announce we are adding your favorite Vivos Help Desk team members to your VivoScore support team as well.

*Access to multiple Pre-recorded videos with Dr. Jon Caulfield and Dr. Ford Shippey (Board certified Sleep MD)

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